Product Marketing Manager at FMX (Columbus, Ohio)

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Product Marketing Manager at FMX (Columbus, Ohio)

About FMX:

Facilities Management eXpress, LLC, is a leading provider of simple and effective workflow management solutions. FMX enables facilities managers to more efficiently and effectively track work orders, schedule resources, and plan maintenance. Our cloud-based solution features a calendar view simple enough for anyone to use to submit, track, and manage their requests, events, and assets.

About this Position:

As a Product Marketing Manager at Facilities Management eXpress (or as we like to call it, FMX) you’ll play an essential role in developing compelling content and messaging to market our product effectively. You’ll become a member of a fast-paced, progressive company that honors the old adage, “work hard, play hard.” You’ll be joining a team of people committed to improving relentlessly, listening closely, and laughing as often as possible.

Department: Marketing Team
Reports To: Marketing Director

*View the full job description here:

Roles and Responsibilities:

  • Conducting market research and developing our buyer personas and ideal customer profiles
  • Conducting research on competitor products to hone in on our value proposition and competitive advantage
  • Staying on top of trends, hot topics, and pain points in the facilities management industry
  • Auditing and updating our existing content to ensure that it resonates with our audience and aligns with our messaging
  • Creating and distributing new content and marketing collateral in collaboration with the rest of the marketing team
  • Creating resources for internal sales enablement
  • Collaborating with our customer success and development teams to ensure that all marketing content, support documentation, and product releases are up to date, accurate, and aligned with our messaging
  • Building email campaigns in our marketing automation software (Marketo) and assisting with other marketing operations duties
  • BS/BA degree
  • 2-5 years of software product marketing experience
  • Excellent written and oral communications skills
  • Strong relationship skills
  • Ability to quickly learn new software programs
  • Experience using Marketo is preferred, but not required
  • You're a storyteller. You enjoy positioning a product as a "knight in shining armor" through creative and compelling content.
  • You're a good listener. You're engaging and understand that listening is more important than speaking.
  • You're a multi-tasker. You've got ninety-nine tasks on your to-do list but freaking out isn't one.
  • You like to dress casually for work. You understand that sometimes a t-shirt and jeans are all you need to raise your productivity.
  • You're a team player. You respect others opinions and will drop what you're doing to help a teammate in need.
  • You're self-motivated. You see a problem and solve it. You enjoy innovating and sharing new ideas, and we love to hear them!

To apply, submit your resume and cover letter to