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Based in New York, DigitalOcean is a dynamic, high-growth technology company that serves a robust and passionate community of developers, teams, and businesses around the world. We believe that today’s entrepreneurs are changing the world through software. Our mission is to empower these entrepreneurs by bringing modern app development within reach for any developer, anywhere in the world.
We want people who are passionate about educating and nurturing customers on a massive scale
We are looking for a talented self-starter to help shape our email campaigns and lifecycle marketing efforts to over a million customers. You will be on the front lines of communicating with the global developer community, by educating, equipping, and empowering them to try, test and build great software on DigitalOcean. This includes executing our open source newsletter (Infrastructure as a Newsletter), product broadcasts, various campaigns and surveys. As well as supporting our best-in-class trigger-based lifecycle nurturing programs.
What You’ll Be Doing:
- Tactical execution of weekly and monthly email newsletters, surveys and miscellaneous communications to our customer base.
- Work closely with the Marketing Automation team to develop and execute an email lifecycle strategy
- Assist in day-to-day reporting and optimization of customer communications
- Work with marketing and data team to make data-driven customization to communications
- Partner with Creative team to test various email templates, images and copy.
- Advance our dynamic / personalization efforts to improve cross-sell and upsell opportunities.
What We’ll Expect From You:
- Hands-on experience with producing and deploying emails with one more or more marketing automation / email marketing tools: Marketo (preferred), Pardot, Customer.io, Eloqua, etc
- Solid understanding of email fundamentals: CAN-SPAM, list management, deliverability, and segmentation strategies
- Ability to autonomously make changes to email and landing page HTML/CSS
- Self starter who is highly detail and process oriented, capable of building and managing multiple campaigns and the ability to prioritize work to tight deadlines
- Strong analytical skills (VLOOKUP, Pivot Tables, SUMIF statements, etc.) and ability to use data to optimize.
- Bonus: Previous experience at a large-scale, bottoms-up SaaS business
Why You’ll Like Working for DigitalOcean:
- We have amazing people. We can promise you will work with some of the smartest and most interesting people in the industry. We work hard but we always have fun doing it. We care deeply about each other and take our “no jerks” rule very seriously.
- We value development. We are a high-performance organization that is always challenging ourselves to continuously grow. That means we maintain a growth mindset in everything we do and invest deeply in employee development. You’ll need to be great to get hired here and we promise you’ll get even better.
- We care about you. We offer competitive health, dental, and vision benefits for employees and their dependents, a monthly gym reimbursement to support your physical health, and a monthly commute allowance to make your trips to and from work easier.
- We invest in your future. We offer competitive compensation and a 401k plan with up to a 4% employer match. We also provide all employees with Kindles and reimbursement for relevant conferences, training, and education.
- We want you to love where you work. We have great office spaces located in the heart of SoHo NYC and Cambridge, and offer daily catered lunches to keep your hunger at bay. We’re also very remote-friendly—we use Slack to communicate across the company—and all remote employees have the opportunity to take an all-expense-paid trip to our office to get quality in-person time with the team at least once a year. We also allow employees to customize their workstations to meet their needs—whether remote or in office.
- We value diversity and inclusivity. We are an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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