Formula based program level tokens

Formula based program level tokens

Hi, 

Wasn't sure what to name this idea, but I realized today that a fairly simple concept is quite complicated to create in Marketo. It would be great to be able to add in rules for parts of emails-- without having to create segmentations or separate emails.

Here are some example (with made-up tokens):

We're only {{my.event_days_left}} days/day away from the event! 
Looks like you've taken a look at {{lead.weekly_whitepaper_views}} whitepapers/whitepaper this week!
I see you've logged in {{lead.login_count}} times/time since you've joined.

it would be great to achieve this somehow (as explained by my excel formula):
We're only {{my.event_days_left}} (if({{my.event_days_left}}=1, "day", "days") away from the event! 
2 Comments
Anonymous
Not applicable

An update - 

I found out you can do this by creating a formula field that will compute the text string you want. 

https://community.marketo.com/MarketoArticle?id=kA050000000Kyp3&src=

Dan

kh-lschutte
Community Manager
Status changed to: Under review