A/B Email Reporting

A/B Email Reporting

While there is a neat dashboard with the results for the email a/b testing it lacks some important KPIs e.g. when doin a testing based on clicks, the dashboard only shows total clicks and click-to-open rate, but not the open rate and click rates for each email. This is a huge disadvantage in my opinion.
I also tried to create a separate email preformance report for thsoe emails, but I only get the results for the overall send once the winner was deployed, but not for the actual test sends.

It'd be great to enhance the capabilities of showing results in the a/b test dashboard! At least include open-rates and click rates for the tested emails or enable a separate report to be available in the anlytics section.


1 Comment
kh-lschutte
Community Manager
Status changed to: Open Ideas