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Why is Marketo updating salesforce accounts?

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Apurva_Patel
Level 2

Recently I discovered that my Marketo user in Salesforce is also updating accounts. The product docs for crm set up says that account syncs are always from SFDC -> Marketo. Then why is my org getting updated by Marketo?

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Grégoire_Miche2
Level 10

Hi Apurva,

2 possibilities here:

  • Support has activated this possibility. This normally something that should be done under very specific circumstances
  • Some triggers on contacts do propagate some info from the contacts to the accounts

-Greg

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