Google Adwords and Marketo Landing Page

[Anonymous]

Hi there,

Can someone please help me?

I have created a Marketo landing page, with an option to fill out a form, for one of my best performing keywords. Before using the URL in adwords, do I need to add the Google Analytics tracking code to this Marketo Landing page?

If yes, how would I go about doing so?

Look forward to hearing from you!

Thanks,

Lavina

[Joe_Reitz]

You don't need to... but it's a good idea in general. You'd add the script to the header of the Landing Page template.

Smarter play... Do some ad tracking with smart campaigns inside Marketo!

Video Link : 1257

[Anonymous]

Thanks so much Joe