Hi Account-Based Marketing Virtual User Group!
If you're just kicking the tires on ABM and it's an entirely new prospect to you, or you're just looking for a temperature check of what other Marketo users think about Marketo's new product and what it can mean for your business, I thought it may be worth re-posting a link to a recent episode of #KreweChats here. So without further ado...
What are your thoughts on ABM? Too soon to tell? Definitely a part of your strategy in 2017? Have you been doing it for years already? Personally, I'd love to hear about your experiences and perspectives.
Hi Joe - are any of the KreweChat members part of the Marketo ABM early adopter program?
I think Sydney Mulligan is.
I am!