Hiding certain elements in an email

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Hiding certain elements in an email

Is there a way to create a block or element in an email that will be visible to certain people (segments), but not others? Snippets are good for showing different content to different people, but I am wondering if there is a way to hide certain elements depending on who is reading the email.

2 REPLIES 2
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Level 5

Re: Hiding certain elements in an email

I mostly use Email Scripting (Velocity) for this.  Once you get the hang of it, it's quite powerful in terms of showing/hiding elements or dynamically building emails on a user level. 

One message in my current instance has 900+ variations and Velocity builds it out on the fly.

Here's a link to some resources:

https://blog.teknkl.com/tag/velocity/

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Level 10 - Community Moderator

Re: Hiding certain elements in an email

Double-tripling down on Mark's recommendation.

Using Velocity allows for hyper-segmentation. You can create infinite content variants, even including segments themselves as criteria.