"IGNORED (unknown)" During Preview of List Import

Document created by Jamie Carey on Dec 30, 2014Last modified by Kenneth Law on May 8, 2015
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During a list import you noticed a couple of fields, some of which are custom fields, show up in red.


This is because the column header you specified in the list is either not recognized or does not exist.

To correct this, be sure you have the proper syntax for the column header.  Please do the following steps in order to get access to a list of all the fields and custom fields in your Marketo instance:

  1. In Lead Database, create a test static list - or, you can use an existing static list if you prefer.
  2. Be sure the static list contains at least one record in order to do an export.
  3. Click the export button towards the bottom (i.e. Excel icon) and choose the second radio button labeled “All Columns”  with CSV as the format. Click Export.


Now you have access to all the fields available in your Marketo instance with the proper syntax.  You can use it moving forward as a guide.