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Any suggestion on having lead scoring programs with qualification settings

Question asked by Mohit Khanna on Sep 25, 2018
Latest reply on Sep 25, 2018 by Jason Keller

Hi,

 

I have created lead scoring programs with basic focus on behavior scoring and I was just wondering about the setting of a lead flows through campaign only once or everytime? Thinking on that part if a lead qualifies and pushed to SFDC and then we might loose the lead due to any reason. Then I think it would affect lead scoring and the lead will again come back to marketing funnel and might be chances that lead again qualify for the campaign.

 

So what will be the best practice for the same on having qualification settings of smart campaigns for lead scoring programs?

 

Thanks

Mohit Khanna

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