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Hi Runjini, you have my sympathies, as I had the same feeling when I first started using Marketo.
Marketo's current landing pages module is unfortunately out-dated and manages to provide an unfriendly WYSIWYG experience while simultaneously getting in the way for people who just want to code things from scratch (requiring lots of crazy work-arounds to build a fully responsive page, for example).
On the bright side, I know efforts are underway by the product team to refresh it and have already started with the new mobile composer. So there's that.
Personally, I would just bite the bullet and hire a developer to get the page looking nice. If you don't have acess to one you can find some for reasonable hourly rates on sites like Odesk.
I haven't found it's possible to get a professional looking outcome without a grasp of HTML and CSS.
I'm using other user friendly web authoring tool.
- After create a landing page at the tool, chage tool display mode WISIWYG to HTML.
- Next, make a landing page at marketo.
- Insert a hml element. (Only 1 element in a page)
- Copy HTML codes from the tool and past to Marketo html emelemt.
(next <BODY> tag to before </BODY> tag)
- Copy CSS lines in <HEAD> to </HEAD> to that element also.
If I need to use Forms2.0, I use embed code.
Thank you both for your comments! We don't have a dedicated web developer, and I just find it a pain that we have to keep outsourcing everything because the tools within Marketo themselves aren't very layman-friendly. I've been working with HTML in emails for years, but I am still nowhere near an expert and can't really build from scratch.
Based on our needs, we might outsource for certain projects, but I certainly hope Marketo rolls out better solutions soon.