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Lead Scoring for Multiple Products - How Use Trigger Campaigns?

Question asked by 18541 on Feb 4, 2013
Latest reply on Feb 4, 2013 by 26458
I'm having a little trouble envisioning how to run scoring campaigns as triggers with different scoring models for different products. For example, how would I turn the following batch campaigns into trigger campaigns?

Smart Campaign - Product A

SMART LIST
- Product is Product A
and
- Data Value Changes for field XYZ
FLOW
- if Field "ABC" is "abc", then Lead Score gets "+5"
- if Field "ABC" is "cba", then Lead Score gets "+10"

Smart Campaign - Product B

SMART LIST
- Product is Product B
and
- Data Value Changes for field XYZ (same field as on product A's smart list)
FLOW
- if Field "ABC" is "abc", then Lead Score gets "+10"
- if Field "ABC" is "cbad", then Lead Score gets "+15"

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