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Global Email Preference Smart List

Question asked by 40173 on Sep 5, 2013
Latest reply on Jan 28, 2014 by 26770
We created an unsubscribe page using the subscription management methodology shown in the "Don't let them unsubscribe" Marketo Masters feature. Toward the end, the presenter said we need to create a smart list that includes a filter for the opt out.

My question is, do I need to create a smart list filter for every single program that calls out the "not unsubscribed to this particular list" field or is there some way to create a global preference list? The default unsubscribe is nice and automatic, but it appears creating multiple unsubscribe lists greatly complicates matters.

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