When will Ready Talk and Marketo be fully integrated?

Anonymous
Not applicable

When will Ready Talk and Marketo be fully integrated?

We have noticed that a webinar promoted entirely through Marketo (including reminders) had a noticeably higher No show rate compared to Webinars promoted using the ReadyTalk reminders.

With ReadyTalk, our registered clients receive a unique URL in their outlook iCal reminder as well as the reminder email sent the day before the Webinar.

I understand that Ready Talk and Marketo integration is in process but the unique join URL and iCal are issues that have not been resolved. We need this unique URL to also populate in our reminders and outlook iCal reminders that are dispatched through Marketo -- Please advise is if the issue with Unique URLs with Marketo is being looked into and when this is expected to be resolved. I understand from ReadyTalk that this issue has been in planning for some time now.

Thank you and look forward to your response.

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Anonymous
Not applicable

Re: When will Ready Talk and Marketo be fully integrated?

The ReadyTalk Marketo Adapter currently supports the Unique URL using a token {{member.webinar URL}}. This should be used in your confirmation emails and your reminder emails.  We are releasing support for calendar files to be created inside Marketo where the {{member.webinar URL}} token will resolve.  This will work for all webinar adapaters.