We are trying to establish where on our website there are opportunities to convert anonymous leads into know leads. In order to do this, we want to be able to see what web pages that contain Munchkin Tracking are being visited by anonymous leads. Is there a way to pull this data? If I pull a web page activity report, it will tell me how may pages each lead is visiting, and I have to click on each one to see what those pages are. I want to see how many people are visiting each page,and how many of those leads are anonymous. Is this possible either though a report, or through a smart list?
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But may be it would be easer to get this information from Google Analytics.
It will take a clean GA/Marketo integration as expained by Courtney Grimes here : Integrating Google Analytics with Marketo
-Greg
Hi Michelle Muller,
You can a smart list to the web page activity report, with the filter "is anonymous" = True.
-Greg
and also, in the setup of the report, set "Anonymous Visitors from ISP's" to "Shown".
-Greg
But may be it would be easer to get this information from Google Analytics.
It will take a clean GA/Marketo integration as expained by Courtney Grimes here : Integrating Google Analytics with Marketo
-Greg