I just read that the Urgency Value (flames) batch update by Marketo in the evenings. Is there any way to update this immediately when a key activity is taken such as filling out a Contact Us form? In this scenario, I am wanting to see three flames immediately as we have a 2-hour SLA for fast tracks and it would make sense that sales could see that value when they review the lead.
Since Relative Urgency (the MSI flames) is system managed, you cannot run a triggered Change Data Value flow step to change the integer value, to say 3.
Given the calculation delay, can you communicate urgency outside of the flames? Some possible alternatives:
What I discovered is that the administrative setting was set to dynamic based on "Behavioral" score. I changed the setting to static based on score ranges, then updated the setting to "Behavior" score. It took a little time for the system to update, but all is well now.
Thank you so much for taking the time to provide input! Your time is appreciated!
Have a great day,