Hello All,
At the moment we're having Marketo forms on website, allowing a "Newsletter Subscription", and also contacts can visit Marketo Landing Page(LP) to complete the Unsubscribe Form to unsubscribe from these emails. The Unsubscribe form consists of "email address" field, and "Unsubscribe" marketo fiend which is hidden, type Boolean, just to be true or false. This triggers the campaign and contact Unsubscribes.
The problem is: anybody can unsubscribe anybody, just adding any email in that field, so we want to make a "Confirmation email", which should contain a button with a link to "Thank you" page, confirming that contact unsubscribed, so the campaign should run after this, which is not hard to implement.
The second problem is: this can be easily hacked, so, what security asked us to do, is generating some kind of Unique Identifier, to have it added to that "confirmation email", and after clicking the link, to also go to that "Thank you" page so we knew that this button was clicked by exactly that contact.
Questions:
- Could you please provide me an idea how the Unique Identifier can be set and generated in Marketo? Contact ID is not a good solution because it has only Numbers there.
- How can this be implemented in Email?
- If you have better ideas for setting up this flow- please share your thoughts, but please in details, because i'm not quite a professional in Marketo
If there is a possibility having a call- i'm available at 9am-6pm GMT + 2 time, or just let me know when it's comfortable for you, i'm flexible. Think the call would help better, screen sharing session is very informative usually.
Thank you.
Regards,
Alexandr
Adchoices