I understand Marketo can sync to SFDC Parent or child campaigns. What is the best practice here with respect to syncing to both parent and child?
Example: a client of ours will have a parent campaign for a webinar and child campaigns for each email send and banner ad directing to the webinar. Ignoring whether this is the best practice within SFDC, I'm trying to get at whether it makes more sense to sync both the webinar and email campaigns to Marketo Programs, or to only sync one level.