Stop an email with a running A/B test?

Tori_Costa
Level 2

Stop an email with a running A/B test?

I have an A/B test underway right now, and unfortunately one of the subject lines has a typo (ugh). And of course, so far it is the winning subject line (double ugh). I have a full deployment scheduled for Thursday. Is it possible to stop the test, or at least indicate that when the test is done that I can change the subject line?

Tags (1)
4 REPLIES 4
Grégoire_Miche2
Level 10

Re: Stop an email with a running A/B test?

Hi Tori,

Is this an email program with A/B or a champion / challenger test?

-Greg

Tori_Costa
Level 2

Re: Stop an email with a running A/B test?

Hi. It is an AB test. I have unapproved the program hoping that will stop the full deployment. But I will reach out to Marketo support to just make sure that works.

Dory_Viscoglio
Level 10

Re: Stop an email with a running A/B test?

Hi Tori, it sounds like this is an email program with A/B, you can reach out to Marketo support and they should be able to abort the send.

Bamah_Prakalath
Level 1

Re: Stop an email with a running A/B test?

Hi Tori,

If this is an email program with A/B Test. Than go to the email program and click on the control panel view.

You should be able to unapprove the program and do your changes. Afterwhich, send out at your new time.