Sending Emails with Customized Product Usage Data

[Eva_Maloney]

Hi all,

We are currently working on an initiative to send a weekly report to our install base showing a custom report based on product data. The data does not live in Marketo or our CRM system, but in the product itself - which means we can't use the dynamic content functionality. It is going to be unique for each user. Does anyone know of a way to accomplish this? I found this article, but I'm not sure if this is the right approach. Any insight would be greatly appreciated.

integratingthecloud.com/sending-dynamic-emails-via-marketo-api/

Thank you!

[Anonymous]

You could use Webhooks to populate a custom field and then use the field inside the email as a token.  This does mean that your product will need an enhancement to respond to the webhook query with the info that you want to send out