Segmentation smart lists for snippet use

Ulyana_Avetisov · ‎06-13-2016

Hi folks,

I'm trying to send a Live Event email with a different CTA for registered leads vs unregistered. I created the default CTA and the snippet for registered leads. That will be sent according to my segmentation.

If I create an Events segmentation that doesn't specify a particular program, but only that they are marked as registered, I assume it will affect any lead registered for any event.

Will the campaign smart list in a LE program layer over the segmentation smart list to filter out leads in other events?

Basically - if I use that generic segmentation in a particular program, with campaigns specifying that the email should be sent to members of this program only, it will not include registered members of other events, even though the original segmentation applies to any registered lead, correct?

Grégoire_Miche2 · ‎06-13-2016

Hi Ulyana,

This filter will only select people who are member of a program with channel "live event" (which is what you want, I gather) and status = "Registered":

This means that is a lead has moved to the "attended" status, it will no longer be selected. Is this what you want ?

Now, to you question, you are correct, the segmentation for the dynamic content in the email will only apply to the leads who are selected in the smart campaign, so only the leads in the event "LE 2016_10_23 CG".

-Greg

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