Recipient Name in E-mail

[Anonymous]

Hey!

What do you type to have the name of the recipient appear in an e-mail?  For instance, if you are sending an e-mail to 500 people, how do you have each e-mail read: Dear Joe, Dear Bob, etc.?

Thanks!

[Anonymous]

You would insert tokens into your email.

Here's the article: https://community.marketo.com/MarketoArticle?id=kA050000000LBvaCAG

For first name - you would use {{lead.First Name:default=there}}

I set "default=there" because most of my emails start off with "Hello Name / there"

[Anonymous]

Hi Courtney,
use Tokens in the interface, or:
{{lead.First Name}}
or with a Default Value:
{{lead.First Name:default=Customer}}

Best regards

Steffen

[Anonymous]

Perfect!! Thanks so much for your replies; I appreciate them!

Courtney