Progressive profiling on non Marketo landing page

Anonymous
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Progressive profiling on non Marketo landing page

Hi,

Has anyone created progressive profiling form (not the Marketo form) on non Marketo landing page posting to Marketo database.
Any guidance would help.


Regards

Rashmi
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Anonymous
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Re: Progressive profiling on non Marketo landing page

We use a mix of Marketo and non-Marketo landing pages. For new inbound leads we use non-Marketo landing pages. For example, our Adwords landing pages are Marketo fields on a non-Marketo page. This gives us more flexibility with design and tracking as you mentioned in your other post.

However, we use Marketo pages (as iframes) on lead nurturing content. If we're sending an email to our existing database, we want to leverage progressive profiling to make form completion easier for the lead and to fill in our data gaps.