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Marketo sync if both lead and contact exist in SFDC

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Anonymous
Not applicable

Marketo sync if both lead and contact exist in SFDC

Hi all,

We have a scenario where we are looking to clean up a lot of duplicate leads. over time certain leads and contacts have not been merged on the same email address for a variety of reasons.

If an existing lead comes into marketo via a form or an imported list and we capture new information, maybe they update their phone number. Does both the existing lead and contact get updated?

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Gerard_Donnell4
Level 10

Re: Marketo sync if both lead and contact exist in SFDC

Hi Tim Ball​,

Unfortunately not. Marketo will update the active record only.  Dan Stevens​ wrote some excellent posts on this.

If duplicate leads are an issue, be aware of how Marketo determines which lead is active

Thanks,

Gerard

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2 REPLIES 2
Gerard_Donnell4
Level 10

Re: Marketo sync if both lead and contact exist in SFDC

Hi Tim Ball​,

Unfortunately not. Marketo will update the active record only.  Dan Stevens​ wrote some excellent posts on this.

If duplicate leads are an issue, be aware of how Marketo determines which lead is active

Thanks,

Gerard

Anonymous
Not applicable

Re: Marketo sync if both lead and contact exist in SFDC

Thanks Gerard
The link is very helpful