Marketo GDPR Compliance-a summary of key ideas

Grégoire_Miche2
Level 10

Re: Marketo GDPR Compliance-a summary of key ideas

Added:

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Grégoire_Miche2
Level 10

Re: Marketo GDPR Compliance-a summary of key ideas

Added this one: , that is needed to secure the opt-in / double opt-in process.

-Greg

Suzy_Lee
Level 2

Re: Marketo GDPR Compliance-a summary of key ideas

Hi Gregoire,

We set up our Preference Center, and my question is when someone "unsubscribes", does it mean that person should no longer receive marketing email, and/or salesperson personal email?

My second question is in the backend, do you have a similar data folder breakdown like the CASL one (screenshot below), any best practice? In GDPR, do we need to capture why this person consent (event, opt-in email, form opt-in, etc)?

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Grégoire_Miche2
Level 10

Re: Marketo GDPR Compliance-a summary of key ideas

Hi Suzy,

Please open a new thread. You will get more visibility and more/quicker answers

-Greg

Grégoire_Miche2
Level 10

Re: Marketo GDPR Compliance-a summary of key ideas

Added this one:

Joke_Van_EsDUPE
Level 1

Re: Marketo GDPR Compliance-a summary of key ideas

@Grégoire_Miche2  All your links are gone...  😐