Marketo & Facebook Leads Reporting

Karina_Santos
Level 1

Marketo & Facebook Leads Reporting

Hi there,

I recently set up our first adbridge campaign using a smart list created in Marketo that was pushed into facebook through adbridge. I've been digging around trying to find a way to report on those who were pushed into facebook but can't seem to find any documentation or tools to do so. I was wondering if it is possible to do the following in Marketo:

  • See which leads clicked on the ad
  • See how many times each ad was clicked
  • How can those from the list be targeted via subsequent Marketo campaigns or nurtures (e.g. served ad, clicked ad, etc)?

Any insight would be greatly appreciated.