Leads not syncing to SFDC because Job Title is blank

Anonymous
Not applicable

Leads not syncing to SFDC because Job Title is blank

I have leads in Marketo that are not syncing to Salesforce.com. It appears the reason is due to the Job Title field being blank. Is this a default setting in Marketo or happening due to some criteria our previous administrator inserted that I need to hunt down?

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3 REPLIES 3
Jep_Castelein2
Level 10

Re: Leads not syncing to SFDC because Job Title is blank

It is most likely a permission setting in Salesforce or a validation rule. Marketo will not check whether fields are populated when attempting a sync to SFDC. 

Jep
Anonymous
Not applicable

Re: Leads not syncing to SFDC because Job Title is blank

Jep, thanks. Rules in SFDC, Marketo, or both? If in SFDC, which Object? Leads or Marketo API package? We don't have any validation rules set up for Leads.
Thanks...Dan
Jep_Castelein2
Level 10

Re: Leads not syncing to SFDC because Job Title is blank

SFDC only. Since you mentioned the field Job Title and it sounds like you were syncing a new Lead, it is probably on the Lead object. Job Title is a standard SFDC field, so it's not related to the Marketo managed package. Is it maybe a required field?