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Lead Scoring by Company

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Anonymous
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Lead Scoring by Company

How can I capture through lead scoring if multiple individuals from the same company are accessing our content?

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Edward_Masson
Level 10

Re: Lead Scoring by Company

Need to have a smart campaign to listen for your named accounts that you're monitoring.

The quickest way is to use a partial email address as your data point.

Create a smart campaign for your first Named account. Add the filter Email Address and have it set for Contains with part of the account email address e.g. Email Address Contains @HP.com or @Apple.com Then add your score flow step. Schedule this to come on once a day to process.

If you want it in real time, add trigger lead created AND use filter Email Address Contains @HP.com or @Apple.com.

Then once a new lead is created AND their email address contains x then your score smart campaign with process that lead.

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1 REPLY 1
Edward_Masson
Level 10

Re: Lead Scoring by Company

Need to have a smart campaign to listen for your named accounts that you're monitoring.

The quickest way is to use a partial email address as your data point.

Create a smart campaign for your first Named account. Add the filter Email Address and have it set for Contains with part of the account email address e.g. Email Address Contains @HP.com or @Apple.com Then add your score flow step. Schedule this to come on once a day to process.

If you want it in real time, add trigger lead created AND use filter Email Address Contains @HP.com or @Apple.com.

Then once a new lead is created AND their email address contains x then your score smart campaign with process that lead.