I am currently trying to investigate the process behind setting up the Hootsuite - Marketo integration. Has anyone done this successfully and willing to share how they went about it? I feel like Hootsuite's information is not the most helpful. Any help is much appreciated. Thanks!
Do you have the enterprise edition of Hootsuite? According to Launchpoint that's the only way to get it set up, and when I was speaking to them before it's an integration process working with their team.
Sorry I don't have a clear answer for you.
Yes, we do. I read in the integration documentation that if you need help to contact Marketo to enable the integration. There was an email address that was an @marketo.com. I did email this address, but have had no response.
I definitely think that the integration could do more. However, we will use it to not only add the leads that we get from social channels, but they then can be added to program/campaign and then to the appropriate nurture program right away without leaving Hootsuite. BTW, you got my votes.
It's certainly not the easiest integration I've ever had to set up.
When it comes to social the easiest tool I've set up is Oktopost - Create a few fields - put the Marketo credentials in their system - Go. It takes about 15 minutes. If you're using GTM - End to end I did the setup for my instance in 30 minutes.