Re: Hey gang - new w/ marketo

Anonymous
Not applicable

Hey gang - new w/ marketo

need advice....very new w/ marketo,  also don't have access to adding code to our company website...

i am hopeful that there is a simple solution that i can implement....

testing a LinkedIn Ad campaign and I need to track clicks that come from this campaign....right now, they
are landing on a page that Marketo can monitor, but we already get clicks on this page due to other activity
besides the Ad campaign.....is there a simple tracking code solution that i can add to the link as it already
exists that would correctly identify to Marketo "this click is coming from our paid Linkedin Ad campaign" ?

thanks
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2 REPLIES 2
Adam_Vavrek1
Level 9 - Champion Alumni

Re: Hey gang - new w/ marketo

Yes, you can add URL parameters/hidden fields and use different links on your various campaigns. Check out the discussion/links here for more information.
Edward_Masson
Level 10

Re: Hey gang - new w/ marketo

depending on your URL, you can develop smart campaigns with filters to listen to visits to landing page X and add them to a Marketo program for campaign credit (only if the visitor is known to Marketo, programs can't have anonomous visitors added to a program).