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Excluding people from all communications except one weekly initiative

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Anonymous
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Excluding people from all communications except one weekly initiative

We have a weekly email initiative which is sent out to third party partners – this is currently not sent out via Marketo because our partners are blacklisted, as they also compete with us in a number of areas.

We'd like to be able to send this initiative out of Marketo but are worried about removing partners from the blacklist as there are a lot of other initiatives and communications that we would not want them to see. We're a little bit reluctant to have to create a (smart) exclusion list and expect our 60+ marketing users to remember to include that as a flow step to exclude in their communications when relevant.

How can we work around this? Essentially, these names should only be available for this one weekly initiative, and should receive no other communication from us.

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Grégoire_Miche2
Level 10

Re: Excluding people from all communications except one weekly initiative

HI Carly,

Just run a smart campaign with the following steps:

  • change data value. Attribute: blacklisted, new value = false
  • send email
  • change data value. Attribute: blacklisted, new value = true

This thread would probably be better in "products".

-Greg

View solution in original post

1 REPLY 1
Grégoire_Miche2
Level 10

Re: Excluding people from all communications except one weekly initiative

HI Carly,

Just run a smart campaign with the following steps:

  • change data value. Attribute: blacklisted, new value = false
  • send email
  • change data value. Attribute: blacklisted, new value = true

This thread would probably be better in "products".

-Greg

View solution in original post