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Engagement Programs and Adhoc emails

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Anonymous
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We have an engagement program that is set up with three streams of content. We have a bucket of data that we are going to try to re-activate as part of this program however we don't want to put them into a stream unless they click on a link in an email we will be sending them out. Should this smart campaign sit inside of the engagement program or should we have this outside of the engagement program with a smart campaign inside the program to trigger any clicked on link to drop the lead into a stream?
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Anonymous
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Hi Richard,

It really doesn't matter where this campaign sits but I would create the campaigns that will send out the email outside of engagement and then the trigger to listen and add to the stream inside the engagement program.

Thanks,

Cheryl

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Anonymous
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Thanks Cheryl, this is exactly how we set it up!
Anonymous
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Hi Richard,

It really doesn't matter where this campaign sits but I would create the campaigns that will send out the email outside of engagement and then the trigger to listen and add to the stream inside the engagement program.

Thanks,

Cheryl