Does the Email Program dashboard display UNIQUE or TOTAL clicks?

Dan_Stevens_
Level 10 - Champion Alumni
I'm trying to understand the discrepency of the data presented on the email dashboard.  The number of CLICKS far exceeds the number of actual clicks (which I can view in the program members tab).  Does the dashboard show unique or total clicks?  If the latter, then the "clicks to opens" ratio would be irrelevant (since it too would be overstated).
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4 REPLIES 4
Dan_Stevens_
Level 10 - Champion Alumni
Cheryl - please disregard.  I was able to reconcile this properly.
Dan_Stevens_
Level 10 - Champion Alumni
Cheryl, have you been able to look into this?
Dan_Stevens_
Level 10 - Champion Alumni
Hi Cheryl - here's the link to the program: https://app-sj08.marketo.com/#PG1170A1.  Within this parent program, is an Email Program - and the dashboard that I'm referring to here.
Anonymous
Not applicable
It displays unique clicks.  Can you send me the link to the program?  is it possible that people moved into the next program status after clicks (if you have one)?