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Does marketo unsubscribe the email address or the record?

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Robb_Barrett
Level 10

Does marketo unsubscribe the email address or the record?

If I have duplicates with the same email address and the person unsubscribes does the email address get unsubbed or just that record?
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Anonymous
Not applicable

Re: Does marketo unsubscribe the email address or the record?

Marketo has what we call durable unsubscribe. If an email addrss unsubscribes we check your database for duplicate email addresses, if we find one it will be auto-unsubscribed

https://community.marketo.com/MarketoArticle?id=kA050000000KzQhCAK

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Anonymous
Not applicable

Re: Does marketo unsubscribe the email address or the record?

Marketo has what we call durable unsubscribe. If an email addrss unsubscribes we check your database for duplicate email addresses, if we find one it will be auto-unsubscribed

https://community.marketo.com/MarketoArticle?id=kA050000000KzQhCAK
Anonymous
Not applicable

Re: Does marketo unsubscribe the email address or the record?

The same is true about blacklisting and marketing suspended leads. Just FYI