Curious if anyone has a resource they can share on the opt-in laws as they pertain to each country? I'm currently trying to identify where double opt-in is required; same goes for single opt-in and opt-out.
Solved! Go to Solution.
Hi Anh, it really depends on how the organization's legal counsel interprets the laws and how risk-averse they are. Some organizations might say only Germany requires double opt-in, while others also include Austria and Switzerland. Some organizations might say the US operates under "everyone is opted in until they opt out" while others might say everyone needs to opt in, regardless of country.
There is also the distinction between opt-in for marketing communications (which typically can be managed by marketing operations) and data storage and processing (which impacts all areas of the business and typically is managed by a data governance team). There's a little about the latter - data storage and processing regulations - on the Adobe Privacy Service documentation.
Hi Anh, it really depends on how the organization's legal counsel interprets the laws and how risk-averse they are. Some organizations might say only Germany requires double opt-in, while others also include Austria and Switzerland. Some organizations might say the US operates under "everyone is opted in until they opt out" while others might say everyone needs to opt in, regardless of country.
There is also the distinction between opt-in for marketing communications (which typically can be managed by marketing operations) and data storage and processing (which impacts all areas of the business and typically is managed by a data governance team). There's a little about the latter - data storage and processing regulations - on the Adobe Privacy Service documentation.
@anh ,
I try to convince all of my clients to be good corporate citizens and use things like double opt in even when not required by law. It then makes your design much simpler, and ultimately makes engagement rates higher, and (in the case of one of my clients) can become something they even talk about publicly (i.e. look how responsible we're being)
Cheers
Jo
Here is the list of countries with ISO code and DOI enablers. However, this is a list to kickstart your Double Optin Logic . Based on the industry you work on there would be different regulations. Privacy Regulations overview | Adobe Experience Platform. There are European countries which are not part of EU but good to have them listed under the DOI process.
Thanks,
Priyaranjan
Country | Alpha-2 code | Alpha-3 code | Numeric | DOI READY | |
Afghanistan | AF | AFG | 4 | ||
Albania | AL | ALB | 8 | DOI-NEU | |
Algeria | DZ | DZA | 12 | ||
American Samoa | AS | ASM | 16 | ||
Andorra | AD | AND | 20 | ||
Angola | AO | AGO | 24 | ||
Anguilla | AI | AIA | 660 | ||
Antarctica | AQ | ATA | 10 | ||
Antigua and Barbuda | AG | ATG | 28 | ||
Argentina | AR | ARG | 32 | ||
Armenia | AM | ARM | 51 | ||
Aruba | AW | ABW | 533 | ||
Australia | AU | AUS | 36 | ||
Austria | AT | AUT | 40 | DOI | |
Azerbaijan | AZ | AZE | 31 | ||
Bahamas (the) | BS | BHS | 44 | ||
Bahrain | BH | BHR | 48 | ||
Bangladesh | BD | BGD | 50 | ||
Barbados | BB | BRB | 52 | ||
Belarus | BY | BLR | 112 | DOI-NEU | |
Belgium | BE | BEL | 56 | DOI | |
Belize | BZ | BLZ | 84 | ||
Benin | BJ | BEN | 204 | ||
Bermuda | BM | BMU | 60 | ||
Bhutan | BT | BTN | 64 | ||
Bolivia (Plurinational State of) | BO | BOL | 68 | ||
Bonaire, Sint Eustatius and Saba | BQ | BES | 535 | ||
Bosnia and Herzegovina | BA | BIH | 70 | DOI-NEU | |
Botswana | BW | BWA | 72 | ||
Bouvet Island | BV | BVT | 74 | ||
Brazil | BR | BRA | 76 | ||
British Indian Ocean Territory (the) | IO | IOT | 86 | ||
Brunei Darussalam | BN | BRN | 96 | ||
Bulgaria | BG | BGR | 100 | DOI | |
Burkina Faso | BF | BFA | 854 | ||
Burundi | BI | BDI | 108 | ||
Cabo Verde | CV | CPV | 132 | ||
Cambodia | KH | KHM | 116 | ||
Cameroon | CM | CMR | 120 | ||
Canada | CA | CAN | 124 | ||
Cayman Islands (the) | KY | CYM | 136 | ||
Central African Republic (the) | CF | CAF | 140 | ||
Chad | TD | TCD | 148 | ||
Chile | CL | CHL | 152 | ||
China | CN | CHN | 156 | ||
Christmas Island | CX | CXR | 162 | ||
Cocos (Keeling) Islands (the) | CC | CCK | 166 | ||
Colombia | CO | COL | 170 | ||
Comoros (the) | KM | COM | 174 | ||
Congo (the Democratic Republic of the) | CD | COD | 180 | ||
Congo (the) | CG | COG | 178 | ||
Cook Islands (the) | CK | COK | 184 | ||
Costa Rica | CR | CRI | 188 | ||
Croatia | HR | HRV | 191 | DOI | |
Cuba | CU | CUB | 192 | ||
Curaçao | CW | CUW | 531 | ||
Cyprus | CY | CYP | 196 | DOI | |
Czechia | CZ | CZE | 203 | ||
Czech Republic | |||||
Côte d'Ivoire | CI | CIV | 384 | ||
Denmark | DK | DNK | 208 | DOI | |
Djibouti | DJ | DJI | 262 | ||
Dominica | DM | DMA | 212 | ||
Dominican Republic (the) | DO | DOM | 214 | ||
Ecuador | EC | ECU | 218 | ||
Egypt | EG | EGY | 818 | ||
El Salvador | SV | SLV | 222 | ||
Equatorial Guinea | GQ | GNQ | 226 | ||
Eritrea | ER | ERI | 232 | ||
Estonia | EE | EST | 233 | DOI | |
Eswatini | SZ | SWZ | 748 | ||
Ethiopia | ET | ETH | 231 | ||
Falkland Islands (the) [Malvinas] | FK | FLK | 238 | ||
Faroe Islands (the) | FO | FRO | 234 | ||
Fiji | FJ | FJI | 242 | ||
Finland | FI | FIN | 246 | DOI | |
France | FR | FRA | 250 | DOI | |
French Guiana | GF | GUF | 254 | ||
French Polynesia | PF | PYF | 258 | ||
French Southern Territories (the) | TF | ATF | 260 | ||
Gabon | GA | GAB | 266 | ||
Gambia (the) | GM | GMB | 270 | ||
Georgia | GE | GEO | 268 | ||
Germany | DE | DEU | 276 | DOI | |
Ghana | GH | GHA | 288 | ||
Gibraltar | GI | GIB | 292 | ||
Greece | GR | GRC | 300 | DOI | |
Greenland | GL | GRL | 304 | ||
Grenada | GD | GRD | 308 | ||
Guadeloupe | GP | GLP | 312 | ||
Guam | GU | GUM | 316 | ||
Guatemala | GT | GTM | 320 | ||
Guernsey | GG | GGY | 831 | ||
Guinea | GN | GIN | 324 | ||
Guinea-Bissau | GW | GNB | 624 | ||
Guyana | GY | GUY | 328 | ||
Haiti | HT | HTI | 332 | ||
Heard Island and McDonald Islands | HM | HMD | 334 | ||
Holy See (the) | VA | VAT | 336 | ||
Honduras | HN | HND | 340 | ||
Hong Kong | HK | HKG | 344 | ||
Hungary | HU | HUN | 348 | DOI | |
Iceland | IS | ISL | 352 | ||
India | IN | IND | 356 | ||
Indonesia | ID | IDN | 360 | ||
Iran (Islamic Republic of) | IR | IRN | 364 | ||
Iraq | IQ | IRQ | 368 | ||
Ireland | IE | IRL | 372 | DOI | |
Isle of Man | IM | IMN | 833 | ||
Israel | IL | ISR | 376 | ||
Italy | IT | ITA | 380 | DOI | |
Jamaica | JM | JAM | 388 | ||
Japan | JP | JPN | 392 | ||
Jersey | JE | JEY | 832 | ||
Jordan | JO | JOR | 400 | ||
Kazakhstan | KZ | KAZ | 398 | ||
Kenya | KE | KEN | 404 | ||
Kiribati | KI | KIR | 296 | ||
Korea (the Democratic People's Republic of) | KP | PRK | 408 | ||
Korea (the Republic of) | KR | KOR | 410 | ||
Kuwait | KW | KWT | 414 | ||
Kyrgyzstan | KG | KGZ | 417 | ||
Lao People's Democratic Republic (the) | LA | LAO | 418 | ||
Latvia | LV | LVA | 428 | DOI | |
Lebanon | LB | LBN | 422 | ||
Lesotho | LS | LSO | 426 | ||
Liberia | LR | LBR | 430 | ||
Libya | LY | LBY | 434 | ||
Liechtenstein | LI | LIE | 438 | ||
Lithuania | LT | LTU | 440 | DOI | |
Luxembourg | LU | LUX | 442 | DOI | |
Macao | MO | MAC | 446 | ||
Madagascar | MG | MDG | 450 | ||
Malawi | MW | MWI | 454 | ||
Malaysia | MY | MYS | 458 | ||
Maldives | MV | MDV | 462 | ||
Mali | ML | MLI | 466 | ||
Malta | MT | MLT | 470 | DOI | |
Marshall Islands (the) | MH | MHL | 584 | ||
Martinique | MQ | MTQ | 474 | ||
Mauritania | MR | MRT | 478 | ||
Mauritius | MU | MUS | 480 | ||
Mayotte | YT | MYT | 175 | ||
Mexico | MX | MEX | 484 | ||
Micronesia (Federated States of) | FM | FSM | 583 | ||
Moldova (the Republic of) | MD | MDA | 498 | DOI-NEU | |
Monaco | MC | MCO | 492 | ||
Mongolia | MN | MNG | 496 | ||
Montenegro | ME | MNE | 499 | DOI-NEU | |
Montserrat | MS | MSR | 500 | ||
Morocco | MA | MAR | 504 | ||
Mozambique | MZ | MOZ | 508 | ||
Myanmar | MM | MMR | 104 | ||
Namibia | NA | NAM | 516 | ||
Nauru | NR | NRU | 520 | ||
Nepal | NP | NPL | 524 | ||
Netherlands (the) | NL | NLD | 528 | DOI | |
New Caledonia | NC | NCL | 540 | ||
New Zealand | NZ | NZL | 554 | ||
Nicaragua | NI | NIC | 558 | ||
Niger (the) | NE | NER | 562 | ||
Nigeria | NG | NGA | 566 | ||
Niue | NU | NIU | 570 | ||
Norfolk Island | NF | NFK | 574 | ||
Northern Mariana Islands (the) | MP | MNP | 580 | ||
Norway | NO | NOR | 578 | DOI | |
Oman | OM | OMN | 512 | ||
Pakistan | PK | PAK | 586 | ||
Palau | PW | PLW | 585 | ||
Palestine, State of | PS | PSE | 275 | ||
Panama | PA | PAN | 591 | ||
Papua New Guinea | PG | PNG | 598 | ||
Paraguay | PY | PRY | 600 | ||
Peru | PE | PER | 604 | ||
Philippines (the) | PH | PHL | 608 | ||
Pitcairn | PN | PCN | 612 | ||
Poland | PL | POL | 616 | DOI | |
Portugal | PT | PRT | 620 | DOI | |
Puerto Rico | PR | PRI | 630 | ||
Qatar | QA | QAT | 634 | ||
Republic of North Macedonia | MK | MKD | 807 | ||
Romania | RO | ROU | 642 | DOI | |
Russian Federation (the) | RU | RUS | 643 | DOI-NEU | |
Rwanda | RW | RWA | 646 | ||
Réunion | RE | REU | 638 | ||
Saint Barthélemy | BL | BLM | 652 | ||
Saint Helena, Ascension and Tristan da Cunha | SH | SHN | 654 | ||
Saint Kitts and Nevis | KN | KNA | 659 | ||
Saint Lucia | LC | LCA | 662 | ||
Saint Martin (French part) | MF | MAF | 663 | ||
Saint Pierre and Miquelon | PM | SPM | 666 | ||
Saint Vincent and the Grenadines | VC | VCT | 670 | ||
Samoa | WS | WSM | 882 | ||
San Marino | SM | SMR | 674 | ||
Sao Tome and Principe | ST | STP | 678 | ||
Saudi Arabia | SA | SAU | 682 | ||
Senegal | SN | SEN | 686 | ||
Serbia | RS | SRB | 688 | DOI-NEU | |
Seychelles | SC | SYC | 690 | ||
Sierra Leone | SL | SLE | 694 | ||
Singapore | SG | SGP | 702 | ||
Sint Maarten (Dutch part) | SX | SXM | 534 | ||
Slovakia | SK | SVK | 703 | DOI | |
Slovenia | SI | SVN | 705 | DOI | |
Solomon Islands | SB | SLB | 90 | ||
Somalia | SO | SOM | 706 | ||
South Africa | ZA | ZAF | 710 | ||
South Georgia and the South Sandwich Islands | GS | SGS | 239 | ||
South Sudan | SS | SSD | 728 | ||
Spain | ES | ESP | 724 | DOI | |
Sri Lanka | LK | LKA | 144 | ||
Sudan (the) | SD | SDN | 729 | ||
Suriname | SR | SUR | 740 | ||
Svalbard and Jan Mayen | SJ | SJM | 744 | ||
Sweden | SE | SWE | 752 | DOI | |
Switzerland | CH | CHE | 756 | DOI | |
Syrian Arab Republic | SY | SYR | 760 | ||
Taiwan (Province of China) | TW | TWN | 158 | ||
Tajikistan | TJ | TJK | 762 | ||
Tanzania, United Republic of | TZ | TZA | 834 | ||
Thailand | TH | THA | 764 | ||
Timor-Leste | TL | TLS | 626 | ||
Togo | TG | TGO | 768 | ||
Tokelau | TK | TKL | 772 | ||
Tonga | TO | TON | 776 | ||
Trinidad and Tobago | TT | TTO | 780 | ||
Tunisia | TN | TUN | 788 | ||
Turkey | TR | TUR | 792 | DOI-NEU | |
Turkmenistan | TM | TKM | 795 | ||
Turks and Caicos Islands (the) | TC | TCA | 796 | ||
Tuvalu | TV | TUV | 798 | ||
Uganda | UG | UGA | 800 | ||
Ukraine | UA | UKR | 804 | DOI-NEU | |
United Arab Emirates (the) | AE | ARE | 784 | ||
United Kingdom of Great Britain and Northern Ireland (the) | GB | GBR | 826 | DOI | |
United States Minor Outlying Islands (the) | UM | UMI | 581 | ||
United States of America (the) | US | USA | 840 | ||
Uruguay | UY | URY | 858 | ||
Uzbekistan | UZ | UZB | 860 | ||
Vanuatu | VU | VUT | 548 | ||
Venezuela (Bolivarian Republic of) | VE | VEN | 862 | ||
Viet Nam | VN | VNM | 704 | ||
Virgin Islands (British) | VG | VGB | 92 | ||
Virgin Islands (U.S.) | VI | VIR | 850 | ||
Wallis and Futuna | WF | WLF | 876 | ||
Western Sahara | EH | ESH | 732 | ||
Yemen | YE | YEM | 887 | ||
Zambia | ZM | ZMB | 894 | ||
Zimbabwe | ZW | ZWE | 716 | ||
Åland Islands | AX | ALA | 248 |