Capturing Lead Source Using UTM Fields

Anonymous
Not applicable

I have been doing some research on this topic and wanted to validate that I am understanding correctly what needs to be done to capture lead source from a URL.

Do I need to create a field labeled: utm source?

Then append URL's with ?utm_source=website to capture the word "website" into the custom UTM Source field?

For example, my team posted a video to our website that is tracked by a munchkin tracking code.  I originally had our team append the URL with ?source=website but the information wasn't being transferred to the lead.  In doing some research it appears this isn't possible without putting a form on the page with a hidden field to capture this information.  So I am thinking the above may be the correct work around?

I appreciate any input on this topic.

Thank you!

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