Campaign triggered by varying expiration date

[Kim_Gandy1]

I'm looking to build a smart campaign for trial subscription users at each of the following milestones:

• Your trial expires in two days
• Your trial expires today

Trial lengths vary from 7-30 days, so does it make the most sense to use the following to accommodate various lengths?

Smart list:

• Trial expires [ in future after ] 2 days

Flow:

• Send email [ expires in two days ]
• Wait [ 2 days ]
• Send email [ expires today ]

[Grégoire_Miche2 · Accepted solution]

Hi Kim,

You should rather have a trigger smart campaign that fires when the trial starts with a first wait step, using the advanced wait:

• wait until {{lead.trial expiration date}} - 2 days
• send email
• wait 2 days
• send email

-Greg