Automating the pulling of data from a file server

Anonymous
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Automating the pulling of data from a file server

We have a file server that will be receiving customer data on a daily basis from a third party.  What we would like to do is somehow alert marketo and upload the data into marketo automatically.  Once in marketo I would create a smart campaign to trigger an email immediately (in the case of 2 of the emails) and monthly in the case of the other email. 

I'm not a tech person, but I believe from some investigations we would need a webservice that sits in between our file server and marketo to pull this information from the file server and marketo would need to call it to see if there is anything there?

Could anyone assist with how we could set this up.  I've read about APIs and webhooks but it's all a bit beyond my expertise.

Thanks
Kate

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Anonymous
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Re: Automating the pulling of data from a file server

The implementation is straightforward from the techinical standpoint.
Having a developer to assist with the data transfer will be highly beneficial.

A simplified process overview would consist of:
Developer: writes a simple script to read the third party data and send to Marketo via SOAP API, using the method syncMultipleLeads
http://community.marketo.com/Marketodeepdive?id=kA5500000008QN3CAM

The developer can, optionally, call requestCampaign and/or importToList.


2. Marketer: define a triggered campaign, based on Lead is Created
Source Type is either Web service API or Web service API - Import to list depending on the process defined with the developer.
Additional fields or constraints can be used in conjuntion with filters in order to disambiguate other processes creating leads.
The flow is Send Email.