Anonymous Visitor Tracking Vendors

[Anonymous]

Hi Everyone,

My company is exploring partnering with a company that provides immediate visibility into anonymous visitors to our website so we can do some more prospecting.

I know I can set up reports and alerts in Marketo that provide inferred company information for anonymous visitors, but we're looking for something a little more uniquely geared towards tracking and mining data for anonymous site visitors.

Does anyone have any vendors that have worked really well for them? I have experience with a few but wanted to see if there are any recommendations with which I'm not familiar already.

[Anonymous]

We are looking for the same thing. Has anyone used NetFactor VisitorTrack?

[Anonymous]

KISSmetrics is geared towards tracking and gathering data on anonymous visitors.  My team has been using it for about 2 years now and are happy with it.   Their API is pretty easy to work with which is always a plus.  

This launchpoint.marketo.com page has a link to setting up KISSmetrics with MKTO. It's pretty easy.