While there is a neat dashboard with the results for the email a/b testing it lacks some important KPIs e.g. when doin a testing based on clicks, the dashboard only shows total clicks and click-to-open rate, but not the open rate and click rates for each email. This is a huge disadvantage in my opinion.
I also tried to create a separate email preformance report for thsoe emails, but I only get the results for the overall send once the winner was deployed, but not for the actual test sends.
Did somebody figure out how to get a more in depth report on those a/b tests?
Thanks,
Nils
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