WANTED: Marketing talent to take us to the next level
We are in the process of completing a Marketo implementation and need a talented marketing person to lead our efforts. MATCO is a franchise company based in Stow Ohio. Our franchisees sell mechanics tools to…..mechanics, from a mobile store. You may have seen them on the road or parked next to an auto repair shop. Important to our overall growth is expanding our store count with new franchisees. The web is a primary source for our leads that we need to optimize. This position will have high impact
The position is responsible for developing & managing new franchise customer acquisition campaigns through the WEB and support developing and implementing collateral franchise marketing materials. The Marketing Manager for Franchise will drive all functions associated with developing, launching, optimizing, and maintaining WEB campaigns and physical marketing collateral including the development of strategy, media management, campaign analysis, performance reporting, budgeting, and forecasting