Patheon looking for Marketing Automation Specialist in North Carolina
This position will be responsible for the design, development and implementation of digital marketing tactics and campaigns. The scope of responsibilities will include managing eMarketing projects, working on analytics to better identify our target client segments or to assess the return on digital marketing spend, managing databases in our CRM tool, developing concept and content for marketing materials. The Digital Marketing and Marketing Automation Specialist will provide production support to the marketing team, to ensure the successful execution of marketing processes including lead to sales automation, lead nurturing programs, email campaign testing and optimization.
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