The STANLEY Security team is growing, and we're looking for a left-brained mastermind to join us in our Naperville, IL office (Chicago suburb)! This role will be focused specifically on gauging our program effectiveness and proving ROI on all our marketing activities, but it's so much more than that. I'm coming up on my first year with STANLEY, and I can honestly say that this is not only an amazing company to work for, but an incredibly serendipitous time to join the our team. We've gained dazzling momentum with Marketo in our first year with the platform, and are poised for HUGE success. A large part of this role requires an analytical mind, but also know that we're a small, lean team– that means the adventure is continuous!
Check out the full description below, and apply here: Stanley Black and Decker - Job details.
If this is you or someone you know, please feel free to send me a resumé and I'll make sure to pass it along.
STANLEY Security is looking for a data-driven marketer to join our rapidly-growing team. This position will primarily be responsible for helping us optimize the effectiveness of our digital marketing programs via our marketing automation platform. Additionally, this role will be tasked with spearheading the digitalization of marketing and lead generation processes and evaluating the effectiveness and ROI of all marketing campaigns. This pivotal role for our team will drive the direction for our vertical communications strategies and continually provide expertise and feedback to help take all our programs to the next level.
Working collaboratively with the marketing, business development, sales, customer services and IT teams, this person will utilize their analytical and innovative marketing skills to build better online/offline campaigns by measuring, optimizing, testing, recommending, and implementing enhancements to drive brand awareness, demand generation, customer growth and ultimately ROI.
Marketing Automation Responsibilities
Vertical Marketing Communications