Job Opportunity: Marketing Operations Specialist
Company: MSA Safety
Location: Mexico
Languages: Fluent in English and Spanish
Role Overview:
The Marketing Operations Specialist will support and maintain the systems, tools, and processes essential for MSA's digital campaigns. This role focuses on planning and building effective digital campaigns and programs using MSA LAR’s marketing automation platform (Marketo) to drive revenue.
Key Responsibilities:
- Implement foundational initiatives through Marketo for all MSA digital marketing efforts.
- Optimize user experiences through digital content to boost engagement and conversion.
- Build nurture and email campaign functionality, HTML email designs, and associated content.
- Support MarCom processes and knowledge management tools.
- Ensure continual enhancement of digital marketing efforts.
Experience Required:
- 3 years in marketing.
- 1 year with MARKETO marketing automation software.
- 1 year with social media management tools.
- Understanding of digital marketing, user journey flows, and marketing automation execution.
- Ability to solve complex problems.
- Excellent time management and multitasking skills.
This is an individual contributor role. If you are passionate about digital marketing and meet the qualifications, feel free to message me or reply to this post for a full Job Description.
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