We are looking for a Marketing Automation Manager to join our marketing team in Copenhagen.
We are a maturing startup that's not small anymore, and we are still growing, but we've retained our startup ethos of encouraging autonomy, ambition, boldness and experimentation. Working at a startup is a very rewarding choice, but it also requires a certain personality. We value open people who take initiative and aren’t afraid to fail, learn from mistakes, adjust, and try new things.
WHAT YOU'LL DO:
- Lead Marketo and Marketing tech architecture including synchronisation with other 3rd party tools
- Define Marketo campaign strategy across different teams in marketing
- Ensure data quality and accuracy in Marketo and SFDC (from all data sources)
- Ownership of implementation and setup of all email campaigns in marketing both for leads & customers
- Lead the development of required technical and processes infrastructure to enable Lifecycle Marketing efficiency and other key units efficiency (e.g Sales, CX)
- Enable integration and setup for accurate reports around Lifecycle Marketing
- Responsible for data flows and data management across all marketing processes and tools
WHAT YOU HAVE:
- Must-have
- Relevant degree and/ or professional qualification
- At least 2 years’ experience with marketing automation/email marketing (preferably working with Marketo)
- Experience with nurture campaigns, lead scoring, complex marketing programs, and CRM integrations (Salesforce preferred)
- Outstanding analytical skills
- The ability to translate data into actionable insights
- Strong understanding of digital marketing
- Excellent organizational skills and outstanding attention to detail
- Attentive and adept at relationship building with internal stakeholders, and a strong, decisive team player
- Nice-to-have
- Basic knowledge of HTML, CRM / Automation Systems, Google Analytics
- B2B marketing experience, preferably in technology
WHAT YOU'LL GET:
- A multinational, open and informal work environment
- High level of responsibility, newest technologies, room for experimentation
- Working at a central location in Copenhagen
- Healthy lunch and drinks
- Healthy and not so healthy snacks. We take our candy seriously!
- Friday bars and other social events
- Pension and health insurance
- Fussball, ping pong & air hockey table, and a VR!
Falcon.io provides a unified SaaS platform for social media listening, engaging, publishing and managing customer data. We enable our clients to explore the full potential of digital marketing by managing multiple customer touch points from one platform. Our platform has already achieved great international traction in the market, with its technology endorsed by partnerships with Facebook, Twitter and Instagram.APPLY HERE:
Falcon.io - Marketing Automation Manager