This person could be located in either our Woburn MA or Arlington VA office. Please contact Gregg if you know of someone that may be interested:
Gregg HackettSenior ConsultantAcronis, Inc.
Gregg.Hackett@acronis.com781-782-9122
Responsibilities include:
• Configure, test and launch emails, landing pages, and automated campaign flows
• Monitor, analyze and report on campaign results
• Enforce configuration and naming standards for campaigns, assets and programs
• Import and segment lists
• Set-up Saleforce.com campaigns to track campaign success
• A-B testing of subject lines
• Integrate recommendations into the email and landing page design
• Provide recommendations to continually increase campaign effectiveness
• Stay current with Marketo functionality
Desired Skills:
3-5 years of experience
• Experience in B2B marketing, lead management or demand generation efforts ideally within the technology industry
• Experience using marketing automation tools(Marketo, Eloqua, SIlverpop, Pardot), Marketo preferred
• Online best practices knowledge
• Experience using Salesforce.com and/or other CRM
• Web, email template, and landing page design
Gregg HackettSenior ConsultantAcronis, Inc.
Gregg.Hackett@acronis.com781-782-9122