You are cordially invited to consider LivePerson, a dynamic and high-growth company, as your next place to work, contribute and grow. As a global community, we believe in the possibilities of personal ownership, a commitment to help others and the ability to individually author our environment.
Fast-paced and entrepreneurial, our workplace is a community, where every interaction is an opportunity for lasting connection. Founded in 1995, LivePerson (Nasdaq: LPSN) is the cutting edge leader in active real-time engagement for blue chip clients worldwide.
LivePerson is currently seeking a Part-Time Marketing Operations Assistant to assist the Marketing Demand-Gen team in our New York, NY office 20-30 hours per week. Where You Will Be Shining: - Conduct research on new and existing leads/contacts to ensure they meet criteria for marketing and qualification to sales
- Manage / update contact information for segmentation in Marketo and Salesforce.com
- Develop creative ways to maximize marketing nurture campaigns and tie-in to other marketing activities, with the objective of helping generate a higher volume of qualified leads for sales
- Research and qualification of web and off-line generated leads through an in-depth understanding of target prospect profiles
- Get hands dirty in marketing technology, new and old to help refine demand generation processes and enable more effective lead nurturing, revenue-driven campaigns
- Perform spreadsheet wizardry and train wider teams on newly discovered magic formulas to stack and cleanly report marketing numbers
- Guardian of Salesforce “checks and balances” e.g. did leads get distributed properly? Are all data points correct? Are Campaigns adequately set up and reported on?
- Defender of Marketo “checks and balances” e.g. did smart campaigns run properly? Are emails set up and deployed properly? Are copy, layout and links optimized?
- Assist with proper management and distribution of leads within Marketo / Salesforce.com
Your Shining Blades: - 1 – 3 years’ experience in database marketing / marketing automation / digital marketing
- Application-friendly with an appetite for learning new web and demand gen technologies
- Hands-on experience with email marketing, digital marketing and web analytics
- Spreadsheet and PowerPoint wizardry
- Keen eye for web copy and creative that generate a response, a next-step, a conversion, and ultimately, a digital relationship
- Highly initiative, detail-oriented and data-savvy
- A rising data guru – numbers obsessed, patterns-obsessed, modeling-obsessed, infectiously curios and mighty enthusiastic
Does this sound like the part-time position you've been looking for? Please email resume with cover letter to nschulman@liveperson.com.