The Lead Gen Manager is responsible for the development and execution of demand creation programs and automated online marketing campaigns that drive growth. This individual has proven experience with demand generation marketing and a strong command of marketing automation systems (Marketo, Eloqua, and the like), and serves as the technical expert and resource on the marketing automation platform.
The Lead Gen Manager must be a strategic thinker, problem solver, and an exceptional marketer who is respected, helpful and resourceful. The person will be a key contributor to the development of INetU's demand generation and marketing automation infrastructure. The ideal candidate will have proven ability to multi-task several projects, and the ability to work collaboratively in a team environment in close alignment with the marketing team as well as cross-functional teams and external organizations. This position reports to the Director of Marketing.
Some travel may be required.
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