We serve small businesses (restaurnts). We consider each restaurant a lead or a client even if multiple restaurnts are owned by the same person. My "possible duplicates" list continues to identify restaurants with the same owner as duplicates but for us they are not. I wish I could say that both the email AND the company name had to match or the email AND the customer number (which we assign). With the existing options (name, email, etc.) It's impossible to make the system recognize different locations as unique records.