Hi All,
I am sharing the topics which can be helpful for your MCE preparation:
- Engagement dashboard items and Assets type in engagement program
- CEO, CRM, Marketing, Sales - Match choices (as per job roles)
- Send email and alert
- UTM parameters
- Communication limits
- Spam laws
- program performance report
- Program progression status
- Trigger campaigns
- Tokens
- website visit reports
- What value should you choose to change leads score to 0
- Pause or remove a lead from engagement program
- A/B testing
- How to make the LP URL SEO optimized?
- Hidden fields are used for?
- Blocked leads reason?
- Marketing Suspended?
- Program type?
- Munchkin code?
- Difference between smart list and segmentation
- Acquisition program
- Diff. between hard bounce and soft bounce
- Visibility rule
- Adding Custom columns in reports
- Progressing profiling
- Difference b/w Marketo and ESP
Hope this will be helpful.
